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Exit|6 of 12 in Internal Tech Emails Canon
euphemismtech-labor·1996 / unsealed 1998

We are going to cut off their air supply

The Public Register1998
Bill GatesCEO, Microsoft Corporation, Public Press Conference & DOJ Deposition
We integrate Internet Explorer into Windows purely for the convenience of our customers. Consumers benefit from free, innovative software seamlessly connected to the operating system.
The Private ArtifactJune 1996
Bill GatesCEO, Microsoft Corporation, Internal Executive Strategy Memo
We are going to cut off their air supply. Everything they are selling, we are going to give away for free until they suffocate and can no longer fund development.
Exhibit: DOJ_Gov_Ex_568

The Split:Gates defended bundling Internet Explorer into Windows as customer convenience. In private executive strategy memos, the bundling was an explicit asphyxiation tactic: giving away the browser for free to cut off Netscape’s financial air supply.

The Tell (How to spot this next time):

Free features bundled into a monopoly operating system are rarely generous gifts; they are designed to deprive competitors of revenue oxygen.

court pipeUnsealed Government Exhibit 568 in United States v. Microsoft.